Archive Spring Semester 2026
In this seminar series, external and internal speakers present and discuss recent research results. The seminar is open to people with an interest in economics research.
Date
Spring Semester 2026, on Thursdays
Location
University of Lucerne, Frohburgstrasse 3, 6002 Lucerne
Institut für Schweizer Wirtschaftspolitik (IWP), Obergrundstrasse 9, 6003 Lucerne
Time
12.15 - 13.30 h
Contact
Prof. Dr. Simon Luechinger
Date
Fall Semester 2025, on Thursdays
Location
University of Lucerne, Frohburgstrasse 3, 6002 Lucerne
Contact
Dr. Naemi Jacob
| Date / Time | Speaker | Title | Location | |||
|---|---|---|---|---|---|---|
| Thu, Nov 20 12:15 - 14:00 h | Sarah Kost, MA, Universität Luzern | Shared Responsibility: Understanding the Devolution of Talent Management Responsibilities from the HR Function to the Line | Room: 3.B57 |
Archive:
Spring Semester 2025
Fall Semester 2024
Spring Semester 2024
Fall Semester 2023
This research seminar invites external and internal scholars to present and discuss ongoing projects. The seminar is open to all participants with a strong interest in ongoing marketing research (behavioral, quantitative, or strategy). In accordance with the evolving area of marketing, presenters will have backgrounds from various disciplines such as management, marketing, psychology, computer science, and aligned filed. Presenters will apply multiple methods to tackle their challenging research questions. This research seminar collaborates with the Swiss Academy of Marketing Science.
Date
Spring Semester 2026
Location
Virtual: Zoom link on request to anita.bossard@unilu.ch
Contact
Prof. Dr. Leif Brandes
| Date | Speaker | Title | Remark | |
| Wed, Feb 25 2 - 3 pm | Francisco Javier Villarroel Ordenes Università di Bologna | Unstructured Data in Social Media Marketing: Insights on Measurements, Modelling, Mediation and Apps | ||
| Thu, Apr 2 2 - 3 pm | Verena Schoenmueller Esade Barcelona | We Look Like What We Like | ||
| Thu, Apr 16 9 am - 5 pm | Johannes Boegershausen Rotterdam School of Management | Workshop in Web Scraping for Marketing Research | ||
| Thu, Apr 30 3 - 4 pm | Matt Rocklage Northeastern University Boston | Emotion as Evidence: A Computational Measure of Brand Emotionality | ||
| Wed, May 6 2 - 3 pm | Hannes Datta Tilburg University | How Researcher Analytical Choices Impact Price Elasticity Estimates: Insights from A Many-Analyst Study | Room 4.B47 | |
| Thu, May 28 10.30-11.30 am | Jasmine Gould University of Lucerne | What Gets Attention? The Consumption of Individual Online Reviews During Product Search | Room 4.B46 | |
