NZZ am Sonntag: "Algorithms text slogans for Swiss politicians"
The Swiss advertising agency "Enigma" has developed a tool that creates entire communication concepts based on AI in just a few seconds. This fall, politicians are already entering the election battle with machine-generated campaigns. Peter G. Kirchschlaeger considers this unregulated use of AI tools a threat to democracy and fair opinion-forming.
Article with a contribution by Prof. Dr. Peter G. Kirchschlaeger from 16.09.2023 the “NZZ Magazin”